A beam of warm sunshine illuminates the California Park Hotel, and – as if under a spotlight – it glows in the center of this story. It is a story that began in the 1970s when Mario Viacava, a building contractor and architect, erected a hotel that today is a landmark in fortemarmina hospitality.

The three Viacava sisters and mom, Gabriella, run the family business in the Roma Imperiale neighborhood, the most elite in Forte dei Marmi. Nestled in a ten thousand square meter private park available for guests to relax in contact with nature, the hotel has preserved the allure of yesteryear, the magic that people still seek when choosing Forte as a vacation destination, while evolving toward an avant-garde concept of hospitality.

Francesca Viacava’s sophisticated taste painstakingly furnished the forty-three rooms of the resort, as well as the rest of the residence, two swimming pools – one of which is heated and whirlpool – flanked by gazebos that house the gym and beauty area: the attractive hub for enthusiasts of beauty treatments and physical activity without sacrificing the outdoors. More secluded, to ensure privacy, is the villa with a swimming pool for exclusive rental: a new way of vacationing and feeling at home while enjoying the comforts of the hotel. This starts with the breakfast featuring homemade pastries, catered in the garden where tables adorned with elegant ivory drapes sprout like calla lilies. The restaurant serves sought-after traditional cuisine that varies daily. At the same time, signature drinks, spirits, and liqueurs (available for purchase) are offered at the bar for poolside enjoyment at cocktail hour, which is open to outside guests as the dinner.

The California hotel is a crossroads of people at the same beach, same sea, a bustle of nationalities, a lived-in and alive hotel in which it is not uncommon to run into old friendships or make new encounters... “Stessa spiaggia, stesso mare” is the refrain that never goes out of style around here.

California Park Hotel
via Colombo 32, Forte dei Marmi | +39 0584 787121
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